During and after the war, pin-up girls played a major role in popularising tights even further. They openly showcased their sculpted legs in tights, inspiring countless women to embrace the look.
As tights increasingly came to be perceived as a more seductive garment, lingerie brands began complementing them with additional intimate apparel. This is precisely why tights are still sometimes associated exclusively with bedroom wear.
Today, tights continue to hold their place thanks to technological innovation. The 21st century introduced body-shaping, self-supporting, and massage-effect tights, while fashion trends have once again brought sheer and patterned styles back into the spotlight. As a result, tights remain a versatile and essential accessory.
For global stars such as Hailey Bieber, Kendall Jenner, Bella Hadid, and many others, what lies beneath their outfit is just as important as what is seen. The Italian brand Calzedonia has become a go-to choice for A-list stylists, thanks to its wide range of colours and patterns and its impeccable fit. Taylor Swift, Sabrina Carpenter, and many other performers also frequently incorporate tights into their stage looks.